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Coffee Dye Selvedge Introduced

Japanese Denim Dyed With Real Roasted Coffee Beans

We go over the details of the Coffee Dye Selvedge, part of the Naked & Famous Denim Fall Winter 2025 collection.

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Faded Hard By Garrett

Heavy Weight Elephant 5 Selvedge

We go over the details of this heavily faded Naked & Famous Denim Elephant 5 Selvedge Jeans.

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Selected Story

The Three-Headed Monster Denim

If Godzilla is the powerful anti-hero of this collection, then the three-headed King Ghidorah is the definitive arch nemesis, whose 1964 debut film solidified Godzilla's role as the savior.

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Chinese New Year – Metal Rat

Chinese New Year – Metal Rat
Jan 7, 2020

The latest iteration of the Chinese New Year series welcomes 2020 as the Year of the Rat. 

Chinese New Year Metal Rat - Folded

There are 12 Chinese Zodiac animals that cycle annually and 5 Zodiac elements (wood, fire, earth, water, metal) that cycle every two years. So, every Chinese New Year associates an animal with an element and that coupling will not repeat for another 60 years.

Chinese New Year Metal Rat - Leather Patch

January 25th, 2020 ushers in a Metal Rat year, representing wealth and the beginning of a new day.

Chinese New Year Metal Rat - Pocket Bag

This is represented in the 12.5oz Japanese selvedge denim in the red and metallic gold selvedge ID and the Natural Veg Tan Gold Foil Emboss leather patch showing a rat breaking through a barrier, nuts and bolts flying.

Chinese New Year Metal Rat - Selvedge ID

The rope-dyed indigo slub yarns start with a textured surface, and will only grow more beautiful with time as the indigo fades and reveals how you’ve lived since 2020, the Year of the Metal Rat.

 

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