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Coffee Dye Selvedge Introduced

Japanese Denim Dyed With Real Roasted Coffee Beans

We go over the details of the Coffee Dye Selvedge, part of the Naked & Famous Denim Fall Winter 2025 collection.

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Faded Hard By Garrett

Heavy Weight Elephant 5 Selvedge

We go over the details of this heavily faded Naked & Famous Denim Elephant 5 Selvedge Jeans.

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Selected Story

The Three-Headed Monster Denim

If Godzilla is the powerful anti-hero of this collection, then the three-headed King Ghidorah is the definitive arch nemesis, whose 1964 debut film solidified Godzilla's role as the savior.

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Blue Core Selvedge

Blue Core Selvedge
Jan 16, 2020

Blue Core Selvedge - Folded Flat

Most rope-dyed indigo denim fades to a medium blue with some wear, and, with time, all the indigo chips off to reveal the white core of the yarn. Not these!

Blue Core Selvedge - Faded

Usually, white yarns are dipped tens of times into indigo vats two stories tall. Don’t let the quintessential indigo warp and white weft fool you! These yarns were reactive-dyed blue before being dipped in indigo. So, with time, the indigo will fade to bright blue. 

Blue Core Selvedge - Coin Pocket

The standard weight 12.5oz selvedge denim is great for year round wear, substantial enough for cooler weather and light enough for summer months.

Blue Core Selvedge - Selvedge ID

The fabric itself starts crisp and rigid with slightly bumpy uneven twill lines from the vintage shuttle looms. The denim is finished with a red and bright blue selvedge ID – an indicator of what’s to come. 

Blue Core Selvedge - Leather Patch

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