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Coffee Dye Selvedge Introduced

Japanese Denim Dyed With Real Roasted Coffee Beans

We go over the details of the Coffee Dye Selvedge, part of the Naked & Famous Denim Fall Winter 2025 collection.

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Faded Hard By Garrett

Heavy Weight Elephant 5 Selvedge

We go over the details of this heavily faded Naked & Famous Denim Elephant 5 Selvedge Jeans.

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Selected Story

The Three-Headed Monster Denim

If Godzilla is the powerful anti-hero of this collection, then the three-headed King Ghidorah is the definitive arch nemesis, whose 1964 debut film solidified Godzilla's role as the savior.

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Sakura Sky Selvedge

The Sakura Sky is a 12oz Japanese Denim inspired by the spring colors of the Japanese cherry blossom (Sakura) season, with the sky-blue exterior and the cherry blossom pink interior weft. The weft will peek though the twill lines on the front face of the fabric giving the denim a rosy glow. Woven on vintage shuttle looms in Okayama, Japan the denim has a classic raw rigid texture. Cut, sewn, built in Canada with contrast stitching. 

2 products
Cropped  Denim Jacket  - Sakura SkyCropped  Denim Jacket  - Sakura Sky
Sale price$214.00 USD
Maudie  - Sakura SkyMaudie  - Sakura Sky
Sale price$162.00 USD

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Get inspired

Our 35th season celebrates 17 years of denim innovation with bold new fabrics, playful cultural references, and technical mastery. From Japanese monster-inspired selvedge to heritage cotton revivals and cozy brushed textures, this collection blends raw authenticity with fearless creativity.

View Fall/Winter 2025