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Coffee Dye Selvedge Introduced

Japanese Denim Dyed With Real Roasted Coffee Beans

We go over the details of the Coffee Dye Selvedge, part of the Naked & Famous Denim Fall Winter 2025 collection.

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Faded Hard By Garrett

Heavy Weight Elephant 5 Selvedge

We go over the details of this heavily faded Naked & Famous Denim Elephant 5 Selvedge Jeans.

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Selected Story

The Three-Headed Monster Denim

If Godzilla is the powerful anti-hero of this collection, then the three-headed King Ghidorah is the definitive arch nemesis, whose 1964 debut film solidified Godzilla's role as the savior.

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Ring In The Year Of The Dragon: Chinese New Year Selvedge

Chinese New Year - Year Of The Dragon - Colletion
Jan 23, 2024

As we usher in the Chinese New Year, a festival steeped in rich tradition and joyous celebration, we at Naked & Famous Denim are thrilled to present our annual special edition: the Chinese New Year Selvedge. This 2024 edition is especially significant as we commemorate the Year of the Dragon, a powerful emblem in the Chinese zodiac.

Our Chinese New Year Selvedge for 2024 retains the refreshed fabric introduced in 2023. This denim boasts a rich, slubby texture, delivering striking high-contrast fading with an emphasis on vertical streaking. Unlike previous editions, this fabric is less rigid, ensuring a quicker break-in period and enhanced comfort for the wearer.

In homage to the Chinese New Year, the jeans feature several design elements: a metallic gold foil and red selvedge ID, and red pocket bags – reminiscent of the traditional red envelopes symbolizing prosperity. The centerpiece is the intricately designed Year Of The Dragon vegetable-tanned leather patch, accented with metallic red foil. Over time, this patch will beautifully patina, developing deeper brown tones, while the metallic foil subtly fades.

Proudly constructed in our Canadian factory, these jeans are also adorned with contrast stitching and silver metallic buttons and rivets, epitomizing our commitment to exquisite craftsmanship.

Whether celebrating the Year of the Dragon or simply admiring the art of fading denim, these jeans are a quintessential addition for any raw denim aficionado.

Available Friday January 26th at 11AM ET