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Blood Brothers Selvedge

Blood Brothers Selvedge
May 15, 2026

The Blood Brothers Selvedge is a 20oz Japanese selvedge denim developed for our collaboration with Rose Anvil. Built with a blood red-core warp yarn, an indigo rope-dyed exterior, and a black weft, this denim was created as the denim counterpart to Rose Anvil’s custom Blood Core leather, a dark black leather that develops a red patina with wear.

For this limited edition, we developed a heavyweight warp yarn first dyed with a reactive dark red dye, saturating it all the way to the core. The yarn is then rope-dyed in indigo, building layers of blue over the red center hue. As the denim breaks in and the indigo fades from the surface, the red core is revealed. Cut into the fabric and you can even see the dark red at the center of the yarn.

The denim is woven with a black weft, giving the inside of the fabric the same dark, rugged character as Blood Core leather. Built at a heavyweight 20oz, the fabric starts rigid and structured, with serious fading potential for anyone who likes denim that fights back a little.

Details include a white and red selvedge edge, red lock stitch, blood-red fly buttonhole stitching, tone-on-tone stitching, black hardware, black pocket bags, and a custom Blood Core leather patch featuring Weston Kay cutting our Tragic Blonde in half. Each pair also comes with a matching sticker.

Product Details

  • 20oz 100% cotton Japanese selvedge denim
  • Reactive blood red core-dyed warp yarn, rope-dyed in indigo
  • Black weft
  • White / red selvedge edge
  • Blood-red fly buttonhole stitching
  • Tone-on-tone stitching & red lock stitch
  • Black hardware
  • Black pocket bags
  • Custom Blood Core leather patch
  • Made in Canada

Collaboration Story

The story began when Weston Kay, the creator of Rose Anvil, noticed our earlier Elephant 13 Red Core Selvedge, a dark indigo heavyweight denim that revealed red with wear. The concept connected naturally with Rose Anvil’s Blood Core leather, so Weston cut up a pair of Elephant 13 jeans and sent the denim to Russell Moccasin to make a few sample boots. A fan later sent us the video, we saw it, and the idea was too good not to explore further.

While Elephant 13 sparked the idea, Blood Brothers Selvedge is a new denim developed specifically for this project, designed to launch alongside Rose Anvil’s matching Russell Moccasin Blood Core boot.

Launching May 21, this is a true Blood Brothers release. On the same day, Rose Anvil will release a Russell Moccasin boot created as part of the same Blood Brothers collaboration, built using our 20oz Blood Brothers Selvedge denim and their custom Blood Core leather.

Blood Brothers Selvedge
Blood Brothers Selvedge
Blood Brothers Selvedge
Blood Brothers Selvedge
Blood Brothers Selvedge
Blood Brothers Selvedge
Blood Brothers Selvedge
Blood Brothers Selvedge
Blood Brothers Selvedge