The Art of Durability: How The Elephant 12 Sets the Bar for Heavyweight Selvedge Denim
The charm of denim lies in its infinite adaptability and the ability to evolve with changing times. From humble workwear to a fashion staple, denim's journey is as fascinating as its rugged, indigo-dyed fabric. One name that truly encapsulates the ethos of durability and versatility in this world is the Naked & Famous Denim Elephant series - jeans that not just embraces but celebrates heavyweight denim in all its glory.
The Elephant 12 – Broken Twill Big Slub Selvedge is a force to reckon with, crafted from a super-dense 20oz Japanese Selvedge denim. This weight is nearly double the traditional denim used in the early workwear days, which was usually around 10oz. Imagine the kind of durability that brings. We're talking about a pair of jeans that you'll wear for years, growing older and better with you, creating a unique fade pattern that tells your personal story.
But it's not just the weight that sets the Elephant 12 apart. Its fabrication boasts a broken twill construction, a detail that may seem minor but is of great significance. Broken twill is a blend of left and right-hand twill, designed specifically to counteract leg twist, since it doesn't favour a single twill direction. It's a rare feature in today's denim world and is a testament to the thought and craftsmanship that has gone into making this standout piece.
the Elephant 12 uses slubby, irregularly shaped yarns, creating a unique and highly sought-after texture, adding another layer of rarity to this denim. Finishing touches include contrast stitching, a vegetable-tanned leather patch, button fly, and silver metallic hardware, making the jeans a sartorial statement.
Each pair is cut, sewn, and assembled in Canada's last standing denim factory. A process that pays homage to the country's long-standing garment production tradition and the hard work of the local artisans. It's a detail that adds another layer of depth to the Elephant 12 story, making them not just a pair of jeans but a piece of denim history.
Over time, as you break in this fabric the rigid heavyweight denim forms and molds according to your body's movements. But this effort is rewarding as the heavier denim tends to exaggerate fading patterns, making your jeans look distinctively yours.
To wear the Elephant 12 – Broken Twill Big Slub Selvedge is to carry a piece of history, a testament to the evolution of denim, and an emblem of durability. It's more than just a garment; it's a conversation starter, a statement piece, and a tribute to time-honored craftsmanship..
Available At The Following Retailers starting Friday September 8th, 2023
Fits: Super Guy, Weird Guy, Easy Guy, True Guy, Denim Jacket, Classic
South Korea
Mode Man - Weird Guy
Taiwan
Blue Beach Denim - Weird Guy / Easy Guy
UK
Stuarts London - Weird Guy
USA
Allied Barber and Supply - Weird Guy
American Rag - Weird Guy
Artisan De Luxe - Weird Guy
Blue Owl Workshop - Weird Guy / Easy Guy / Denim Jacket
Blue Seven - Weird Guy
Butterscotch - Super Guy / Weird Guy
Crimson Serpents Outpost - Weird Guy
Dallas Denim Repair - Weird Guy
James Dant - Super Guy / Weird Guy / Easy Guy
Maple Street Denim - Super Guy / Weird Guy
Milworks - Weird Guy
Monochromatic - Weird Guy
Naked & Famous Denim NYC - Super Guy / Weird Guy / Easy Guy / Denim Jacket / Classic
Ponce Denim - Weird Guy
Porterhouse Clothing & Supply - Super Guy / Weird Guy
Revolvr - Weird Guy
Service Menswear - Weird Guy
Slash Denim - Weird Guy / Classic
Mild Blend - Super Guy / Weird Guy / Easy Guy
Online
Amazon Style - Denim Jacket
Cultizm - Weird Guy / Easy Guy / Denim Jacket
Jeanstore - Super Guy / Weird Guy / Easy Guy / Denim Jacket
Austria
Sun Set Star - Weird Guy
Canada
Cantik - Weird Guy
Danali - Weird Guy
Dutil - Super Guy / Weird Guy / Easy Guy / Denim Jacket
Gerhard - Easy Guy
Jaisel - Weird Guy
Jeans Jeans Jeans - Weird Guy / Classic
Muttonhead - Super Guy / Weird Guy / Easy Guy / Denim Jacket / Classic
Tate + Yoko - Super Guy / Weird Guy / Easy Guy / Denim Jacket / Classic
China
Well Country - Super Guy / Weird Guy / Easy Guy
France
Barnabe - Weird Guy
L’Exception - Weird Guy / Denim Jacket
Flaneurs - Weird Guy
Roganel - Weird Guy
Royal Cheese - Weird Guy / Easy Guy
The Royal Racer - Denim Jacket
Germany
Burg & Schild - Weird Guy
Lederladen - Weird Guy
Montana Bamberg - Denim Jacket
Thomas i Punkt - Easy Guy
Hong Kong
Pereffs - Super Guy / Weird Guy / Easy Guy / Denim Jacket
Malaysia
Kronoz Trading - Weird Guy
Netherlands
Baretta - Weird Guy
Russia
Zefear - Weird Guy / Easy Guy / Denim Jacket / Classic